Being environmentally conscious is certainly a selling point for corporations trying to attract savvy young customers. But plenty of companies are trying to do more than just look green, implementing sound environmental practices into everything from their use of paper in interoffice communications to choosing suppliers with eco-friendly practices – and some are looking at the customers themselves.
The corporations in this list, compiled for us with the help of the UK-based electricity and gas comparison website Power Experts, seem to be going green at little to no cost, because they remain leaders in their respective industries.
The phone maker has recently started offering “eco hero” phones, made from recycled and biodegradable materials. For the rest of its line of products, Nokia publishes information on energy efficiency and packaging.
Marks & Spencer Group
The UK retailer is now carbon neutral and its garbage never reaches the landfills. And its fish comes from sustainable sources.
The UK telecom giant has reduced its carbon footprint by 59% since 1996. The home phones it offers its customers are 50% more energy-efficient than standard models.
National Australia Bank
The Australian bank has gone carbon-neutral in 2010, by buying offsets and reducing its energy use. It has also made substantial investments in wind-power projects.
The tech giant uses recyclable materials whenever it can in its products, and has worked to increase the energy efficiency of its data centres. It also offers customers energy and water management software.
Intel has reduced its greenhouse gas emissions by 60% since 2007. It also buys a large chunk of American renewable power, buying 2.8 billion kWh in 2011.
The Indian IT services company has a LEED-certified headquarters in the U.S., and has vowed to make several of its campuses into biodiversity zones in the next three years.
The Dutch telecom company gets almost all of its power in the Netherlands and Belgium from green sources. Its goal is to have zero net carbon emissions by 2020.
Banco Santander’s Brazilian arm makes customers fill out a questionnaire about their green practices – and anyone deemed not environmentally conscious enough gets guidance before getting a loan or a line of credit.
Google is a leader in many things, green energy use included. The company’s data centres are 50% more energy efficient that the industry standard, its ubiquitous shuttles for employees cut 40 million vehicle miles per year, and it has invested close to a billion dollars in renewable energy.